

THE ROOTS IMPACT FUND
Supporting Our Communities One Step Further
The Roots Impact Fund was created to deepen our commitment to supporting small businesses and go beyond advisory support by directly reinvesting in the communities we serve. As a fully pro bono student consulting organization, Roots Consulting provides strategic support at no cost to the businesses and nonprofits we work with.
Contributions to the Impact Fund help finance initiatives such as small business micro-grants, marketing and operational resources for local entrepreneurs, community programming, and tools that enable our student teams to deliver high-quality strategic work.
Every dollar raised through the Impact Fund is dedicated to strengthening local businesses, expanding access to resources, and driving long-term community impact. By supporting the fund, you are helping empower entrepreneurs, amplify local stories, and build a more resilient small business ecosystem.
See Our Work In Action!
As part of our work with El Tiny Café, our team produced a mission-driven video that captures the story, values, and community behind the business. Our Impact Fund helped share El Tiny's story and keep their doors open!
How To Donate
To contribute to the Roots Impact Fund, please use our official donation portal.
-
Visit the donation site: asuc.org/donate
-
In the designation or organization field, enter: Roots Consulting
-
Complete the donation form with your preferred contribution amount.
All donations are tax-deductible as Roots Consulting operates as a registered student organization under the University of California, Berkeley.
Thank you for helping us expand our impact and support the entrepreneurs and organizations that make our community thrive.